{"id":14052,"date":"2026-06-16T15:10:11","date_gmt":"2026-06-16T14:10:11","guid":{"rendered":"https:\/\/www.foodmagazine.ma\/?p=14052"},"modified":"2026-06-16T15:10:13","modified_gmt":"2026-06-16T14:10:13","slug":"fifa-world-cup-2026-mcdonalds-maroc-lance-sa-campagne-dediee-aux-fans-de-football","status":"publish","type":"post","link":"https:\/\/www.foodmagazine.ma\/?p=14052","title":{"rendered":"FIFA&#x2122; World Cup 2026 : McDonald\u2019s Maroc lance sa campagne d\u00e9di\u00e9e aux fans de football"},"content":{"rendered":"\n<p>McDonald&#8217;s Maroc a officiellement lanc\u00e9, le 10 juin, sa campagne d\u00e9di\u00e9e \u00e0 la FIFA&#x2122; World Cup 2026, invitant ses clients \u00e0 vivre l&#8217;esprit de la comp\u00e9tition \u00e0 travers une exp\u00e9rience m\u00ealant offres exclusives, objets collector, animations en restaurant et activations digitales.<\/p>\n\n\n\n<p>Sponsor officiel de la FIFA&#x2122; World Cup 2026, McDonald&#8217;s d\u00e9ploie au Maroc une campagne mondiale port\u00e9e par plusieurs figures embl\u00e9matiques du football international, dont Lamine Yamal, Ronaldinho, Thierry Henry, David Beckham et Son Heung-min. \u00c0 travers cette initiative, l&#8217;enseigne souhaite prolonger l&#8217;\u00e9motion du jeu au-del\u00e0 des stades et cr\u00e9er des moments de partage accessibles \u00e0 tous.<\/p>\n\n\n\n<p>Pour accompagner cette campagne, McDonald&#8217;s Maroc propose plusieurs nouveaut\u00e9s en \u00e9dition limit\u00e9e. Le Menu Coupe du Monde de la FIFA&#x2122; 2026, disponible exclusivement via l&#8217;application mobile, comprend au choix un Big Mac&#x2122; ou des Chicken McNuggets&#x2122;, accompagn\u00e9s de frites, d&#8217;une boisson et de la sauce Big Mac&#x2122;. L&#8217;enseigne d\u00e9voile \u00e9galement la Sauce Big Mac&#x2122; dans un habillage dor\u00e9 exclusif, ainsi que le Golden McFlurry&#x2122;, une \u00e9dition limit\u00e9e \u00e0 base de vanille, nappage caramel et \u00e9clats de noix de coco grill\u00e9e.<\/p>\n\n\n\n<p>La campagne met aussi \u00e0 l&#8217;honneur des gobelets collector, propos\u00e9s avec les menus Coupe du Monde de la FIFA&#x2122; 2026 Maxi Best Of. Une offre Happy Meal&#x2122; sp\u00e9ciale, en collaboration avec Squishmallows&#x2122;, permettra \u00e9galement aux plus jeunes de d\u00e9couvrir l&#8217;une des 12 peluches exclusives aux couleurs de la Coupe du Monde.<\/p>\n\n\n\n<p>Sur le volet digital, l&#8217;application McDonald&#8217;s proposera des jeux, des points fid\u00e9lit\u00e9 doubl\u00e9s \u00e0 l&#8217;achat des menus d\u00e9di\u00e9s, ainsi que des lots food et bundles digitaux \u00e0 gagner via l&#8217;activation FIFA Rivals. Un coffret collector regroupant les six gobelets de la collection sera \u00e9galement mis en jeu \u00e0 travers une tombola.<\/p>\n\n\n\n<p>\u00c0 travers cette campagne, McDonald&#8217;s Maroc r\u00e9affirme sa volont\u00e9 de cr\u00e9er des exp\u00e9riences conviviales et f\u00e9d\u00e9ratrices autour du football.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"McDonald\u2019s Maroc lance sa campagne FIFA\u2122 World Cup 2026\" width=\"618\" height=\"348\" src=\"https:\/\/www.youtube.com\/embed\/jLdEgRBiQyo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>McDonald&#8217;s Maroc a officiellement lanc\u00e9, le 10 juin, sa campagne d\u00e9di\u00e9e \u00e0 la FIFA&#x2122; World Cup 2026, invitant ses clients \u00e0 vivre l&#8217;esprit de la comp\u00e9tition \u00e0 travers une exp\u00e9rience m\u00ealant offres exclusives, objets collector, animations en restaurant et activations digitales. Sponsor officiel de la FIFA&#x2122; World Cup 2026, McDonald&#8217;s d\u00e9ploie au Maroc une campagne &hellip;<\/p>\n","protected":false},"author":1,"featured_media":14053,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,2],"tags":[],"class_list":["post-14052","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-a-la-une","category-actus-maroc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/14052","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14052"}],"version-history":[{"count":1,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/14052\/revisions"}],"predecessor-version":[{"id":14054,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/14052\/revisions\/14054"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/media\/14053"}],"wp:attachment":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14052"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14052"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14052"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}