{"id":2734,"date":"2020-09-01T15:27:01","date_gmt":"2020-09-01T14:27:01","guid":{"rendered":"http:\/\/www.foodmagazine.ma\/?p=2734"},"modified":"2020-09-01T15:27:04","modified_gmt":"2020-09-01T14:27:04","slug":"sprite-nouvelle-campagne-au-service-de-la-jeunesse-marocaine","status":"publish","type":"post","link":"https:\/\/www.foodmagazine.ma\/?p=2734","title":{"rendered":"Sprite : nouvelle campagne au service de la jeunesse marocaine"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"671\" src=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2020\/09\/Visuel-Sprite.jpg\" alt=\"\" class=\"wp-image-2722\" srcset=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2020\/09\/Visuel-Sprite.jpg 1000w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2020\/09\/Visuel-Sprite-300x201.jpg 300w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2020\/09\/Visuel-Sprite-768x515.jpg 768w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2020\/09\/Visuel-Sprite-110x75.jpg 110w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Avec sa nouvelle campagne, Sprite met en avant la jeunesse marocaine et la culture urbaine et propose un nouvel \u00e9tat d&#8217;esprit, avec de nouveaux packagings qui revisitent les dictons c\u00e9l\u00e8bres.<\/p>\n\n\n\n<p>Au programme : des dizaines de proverbes populaires repris avec des formulations originales qui donnent la parole aux jeunes. Il s\u2019agit de : \u00ab T3elle9 fine T2elle9 \u00bb qui insuffle le sens de l&#8217;entrepreneuriat et de la d\u00e9termination, \u00ab Mra w Ness w Ness w Ness \u00bb qui encourage l&#8217;autonomisation des femmes, \u00ab Zine ma Ye7chemch 3la Zinou \u00bb qui c\u00e9l\u00e8bre la confiance en soi, ainsi que \u00ab Lbess Stylek Ywatik \u00bb qui pousse \u00e0 exprimer sa personnalit\u00e9 profonde, ses id\u00e9es et sa cr\u00e9ativit\u00e9.<\/p>\n\n\n\n<p>\u00ab <em>Cette nouvelle campagne a \u00e9t\u00e9 <\/em><em>con<\/em><em>\u00e7ue pour rendre hommage \u00e0 la cr\u00e9<\/em><em>ativit<\/em><em>\u00e9 des jeunes Marocains et \u00e0 leurs inspirations multiples. Elle pr\u00f4ne les valeurs qui sont partag\u00e9es par la jeunesse, comme l&#8217;envie de se d\u00e9passer, d&#8217;aider les autres, de grandir et de r\u00e9ussir ensemble<\/em> \u00bb, a d\u00e9clar\u00e9 Achraf Fayda, Directeur Marketing Afrique du Nord.<\/p>\n\n\n\n<p>Pour rappel, Sprite, une boisson de The Coca-Cola Company, collabore r\u00e9guli\u00e8rement avec des organisations qui partagent ses valeurs, \u00e0 l\u2019image de TIBU Maroc. La marque soutient ainsi depuis plusieurs ann\u00e9es le National TIBU School Tour, la caravane nationale de basketball cr\u00e9\u00e9e par l\u2019association pour favoriser la r\u00e9ussite socio-\u00e9ducative des jeunes par le sport.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec sa nouvelle campagne, Sprite met en avant la jeunesse marocaine et la culture urbaine et propose un nouvel \u00e9tat d&#8217;esprit, avec de nouveaux packagings qui revisitent les dictons c\u00e9l\u00e8bres. Au programme : des dizaines de proverbes populaires repris avec des formulations originales qui donnent la parole aux jeunes. Il s\u2019agit de : \u00ab T3elle9 &hellip;<\/p>\n","protected":false},"author":1,"featured_media":2722,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,2],"tags":[],"class_list":["post-2734","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-a-la-une","category-actus-maroc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/2734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2734"}],"version-history":[{"count":1,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/2734\/revisions"}],"predecessor-version":[{"id":2735,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/2734\/revisions\/2735"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/media\/2722"}],"wp:attachment":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}