{"id":7363,"date":"2023-04-11T12:21:29","date_gmt":"2023-04-11T12:21:29","guid":{"rendered":"https:\/\/www.foodmagazine.ma\/?p=7363"},"modified":"2023-04-11T12:21:31","modified_gmt":"2023-04-11T12:21:31","slug":"aleph-group-lancement-dun-programme-gratuit-de-formation-et-de-certification-sur-le-marketing-numerique","status":"publish","type":"post","link":"https:\/\/www.foodmagazine.ma\/?p=7363","title":{"rendered":"Aleph Group : lancement d\u2019un programme gratuit de formation et de certification sur le marketing num\u00e9rique"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2023\/04\/aleph.jpg\" alt=\"\" class=\"wp-image-7364\" srcset=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2023\/04\/aleph.jpg 1000w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2023\/04\/aleph-300x200.jpg 300w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2023\/04\/aleph-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Afin d\u2019accompagner la prochaine g\u00e9n\u00e9ration de sp\u00e9cialistes marocains du marketing num\u00e9rique \u00e0 d\u00e9velopper de nouvelles comp\u00e9tences, Aleph Group, leader mondial de la publicit\u00e9 num\u00e9rique, annonce le lancement d\u2019un programme gratuit de formation et de certification nomm\u00e9 \u00ab\u00a0Digital Ad Certificate\u00a0\u00bb<\/p>\n\n\n\n<p>Ce programme est lanc\u00e9 dans plus de 115 pays tels que le Maroc, la Jordanie et &nbsp;les \u00c9mirats arabes unis, en r\u00e9ponse \u00e0 la demande croissante en comp\u00e9tences et en experts de la publicit\u00e9 num\u00e9rique. \u00ab&nbsp;Digital Ad Certificate&nbsp;\u00bb permettra d\u2019accr\u00e9diter de nouveaux acteurs qui ne poss\u00e8dent pas n\u00e9cessairement d\u2019exp\u00e9rience pr\u00e9alable dans le domaine de la publicit\u00e9 num\u00e9rique. L\u2019objectif est d\u2019accompagner ces nouveaux acteurs dans la production de publicit\u00e9s efficaces sur des plateformes telles que TikTok, LinkedIn, Snapchat, Twitter et Meta, entre autres.<\/p>\n\n\n\n<p>\u00c0 cet \u00e9gard, Gaston Taratuta, PDG d&#8217;Aleph Group Inc., d\u00e9clare&nbsp;:&nbsp;\u00ab&nbsp;<em>Chez Aleph, nous nous engageons \u00e0 former une nouvelle g\u00e9n\u00e9ration de professionnels du num\u00e9rique, mais aussi \u00e0 garantir que les annonceurs et les aspirants sp\u00e9cialistes du marketing num\u00e9rique au Maroc puissent disposer de tout ce dont ils ont besoin afin de devenir des experts du num\u00e9rique.<\/em>&nbsp;\u00bb<\/p>\n\n\n\n<p>De son c\u00f4t\u00e9, Ramy Riad, VP du groupe Connect Ads by Aleph indique : \u00ab&nbsp;<em>la formation n&#8217;est pas seulement la cl\u00e9 pour lib\u00e9rer le potentiel des individus, elle est \u00e9galement la pierre angulaire de la croissance \u00e9conomique au Maroc et dans toute la r\u00e9gion MENA. En exploitant le pouvoir des plateformes de formation en marketing num\u00e9rique telles que Digital Ad Expert, nous allons r\u00e9ussir \u00e0 doter la prochaine g\u00e9n\u00e9ration d\u2019acteurs de la publicit\u00e9 num\u00e9rique de toutes les comp\u00e9tences et connaissances n\u00e9cessaires pour qu\u2019elle puisse faire prosp\u00e9rer davantage l&#8217;\u00e9conomie digitale&nbsp;<\/em>\u00bb<\/p>\n\n\n\n<p>Pour les candidats marocains souhaitant b\u00e9n\u00e9ficier du programme, il est possible de s\u2019inscrire sur le site web suivant\u00a0: <a href=\"http:\/\/www.digitaladexpert.com\" target=\"_blank\" rel=\"noopener\" title=\"\">www.digitaladexpert.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Afin d\u2019accompagner la prochaine g\u00e9n\u00e9ration de sp\u00e9cialistes marocains du marketing num\u00e9rique \u00e0 d\u00e9velopper de nouvelles comp\u00e9tences, Aleph Group, leader mondial de la publicit\u00e9 num\u00e9rique, annonce le lancement d\u2019un programme gratuit de formation et de certification nomm\u00e9 \u00ab\u00a0Digital Ad Certificate\u00a0\u00bb Ce programme est lanc\u00e9 dans plus de 115 pays tels que le Maroc, la Jordanie et &hellip;<\/p>\n","protected":false},"author":1,"featured_media":7364,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,2],"tags":[],"class_list":["post-7363","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-a-la-une","category-actus-maroc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/7363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7363"}],"version-history":[{"count":1,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/7363\/revisions"}],"predecessor-version":[{"id":7365,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/7363\/revisions\/7365"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/media\/7364"}],"wp:attachment":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}