{"id":957,"date":"2019-05-23T10:25:26","date_gmt":"2019-05-23T10:25:26","guid":{"rendered":"http:\/\/www.foodmagazine.ma\/?p=957"},"modified":"2019-05-23T10:25:32","modified_gmt":"2019-05-23T10:25:32","slug":"coca-cola-maintient-le-controle-de-coca-cola-beverages-afrique","status":"publish","type":"post","link":"https:\/\/www.foodmagazine.ma\/?p=957","title":{"rendered":"Coca-Cola maintient le contr\u00f4le de Coca-Cola Beverages Afrique"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"938\" height=\"627\" src=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2019\/05\/1544781730.jpg\" alt=\"\" class=\"wp-image-958\" srcset=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2019\/05\/1544781730.jpg 938w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2019\/05\/1544781730-300x201.jpg 300w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2019\/05\/1544781730-768x513.jpg 768w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2019\/05\/1544781730-110x75.jpg 110w\" sizes=\"auto, (max-width: 938px) 100vw, 938px\" \/><\/figure>\n\n\n\n<p>Le fabricant am\u00e9ricain de boissons non\nalcoolis\u00e9es, Coca-Cola, a annonc\u00e9 le 20 mai dernier une mise \u00e0 jour de ses\nprojets pour Coca-Cola Beverages Afrique (CCBA), soci\u00e9t\u00e9 de mise en bouteilles.\nPour l\u2019instant, le groupe va y conserver sa participation majoritaire et\nrenonce donc \u00e0 la refranchisation de son premier embouteilleur africain. <\/p>\n\n\n\n<p>Tout en indiquant avoir eu des\n\u00e9changes avec d\u2019\u00e9ventuels partenaires potentiels tels que Coca-Cola Hellenic\nBottling Company et Coca-Cola European Partners, le groupe a finalement fait\nmachine arri\u00e8re quant \u00e0 la cession de CCBA. \u00ab&nbsp;Bien que nous restions\nattach\u00e9s au processus de refranchisation, nous pensons que, pour le meilleur\nint\u00e9r\u00eat de toutes les parties prenantes, Coca-Cola devrait continuer \u00e0 d\u00e9tenir\net mener les op\u00e9rations de CCBA&nbsp;\u00bb, a expliqu\u00e9 Brian Smith, Pr\u00e9sident et\nChef d&#8217;exploitation chez Coca-Cola. En effet, \u00ab&nbsp;Coca-Cola Beverages\nAfrique fait partie int\u00e9grante du syst\u00e8me global de Coca-Cola, et nous voyons\nde grandes opportunit\u00e9s de cr\u00e9er encore plus de valeur&nbsp;\u00bb,\na-t-il ajout\u00e9.<\/p>\n\n\n\n<p>Rappelons que CCBA, pr\u00e9sente dans 12\npays d\u2019Afrique australe et d\u2019Afrique de l\u2019Est, a \u00e9t\u00e9 cr\u00e9\u00e9e en 2016 par l\u2019association\ndes int\u00e9r\u00eats des soci\u00e9t\u00e9s d\u2019embouteillage de boissons non alcoolis\u00e9es pr\u00eates \u00e0\nboire en Afrique, notamment SABMiller, Coca-Cola et Gutsche. Le fabricant\nam\u00e9ricain des sodas y d\u00e9tient une participation de contr\u00f4le depuis 2017.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le fabricant am\u00e9ricain de boissons non alcoolis\u00e9es, Coca-Cola, a annonc\u00e9 le 20 mai dernier une mise \u00e0 jour de ses projets pour Coca-Cola Beverages Afrique (CCBA), soci\u00e9t\u00e9 de mise en bouteilles. Pour l\u2019instant, le groupe va y conserver sa participation majoritaire et renonce donc \u00e0 la refranchisation de son premier embouteilleur africain. Tout en indiquant &hellip;<\/p>\n","protected":false},"author":1,"featured_media":958,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,3],"tags":[],"class_list":["post-957","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-a-la-une","category-actus-monde"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/957","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=957"}],"version-history":[{"count":1,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/957\/revisions"}],"predecessor-version":[{"id":959,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/957\/revisions\/959"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/media\/958"}],"wp:attachment":[{"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=957"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=957"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=957"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}